Like many businesses, Gift Republiq started from humble beginnings. A few years ago, it was founded in the living room of its chief box designer, Mariette. With just an Instagram account and an inbox—no website or credit card payment options—the company steadily grew, generating significant revenue in its early days. By consistently engaging on Instagram, followers became customers, drawn to the company’s distinctive luxury gift boxes.
Fast forward, and the business is now a girl-powered team, with Mariette partnering up with new co-founders Lana James and Jazmyn Joyce Maree, who are poised to propel the business toward rapid expansion, both nationwide in their native country of Australia and internationally. Through strategic partnerships with third-party logistic providers, gourmet chocolatiers, and legendary alcohol brands such as whiskey brand Johnnie Walker and partnering with the esteemed champagne house Veuve Clicquot, Gift Republiq is well-positioned to elevate its brand.
The business has recently revamped its operations to become an innovative leader in the market. It offers beautifully designed gift boxes with an aesthetic look unlike anything else. Every gift box is crafted by hand to be a work of art, with every component selected to bring the three founders’ eye-catching artistic vision to life. Furthermore, Gift Republiq offers boxes for men and women, Christmas, corporate gifts, and other categories, which are expertly curated for different individuals and special occasions.
While all of their gift boxes are available for shipping in their native regions, Gift Republiq is also beginning to offer international shipping for specific products in their catalog, showing the brand’s potential for success overseas. A well-crafted, thoughtfully designed gift box has broad appeal, and with the proper marketing and distribution strategy, this growing brand has plenty of potential.
The company’s founders have recently introduced a model incorporating charitable giving and partnering with various causes. A portion of sales from each box contributes to these initiatives, and customers can select charities they wish to support with their purchases.
Among the company’s three-woman power team, the founders have split their roles between gift design, social media content creation, and operations, allowing the business to scale faster, with each co-founder handling an essential part of the business. With a keen awareness of their strengths, each founder can put her full attention and effort into what she is great at, creating an effective team dynamic that results in the highest-quality products and services.
The founders have shared their ambition to grow the business into a leading premium gift box brand in the region by the end of 2025. With the progress made so far, they continue to expand their reach while incorporating charitable initiatives and engaging with their audience through social media. Mariette, Lana, and Jazmyn bring creativity, dedication, and a strong design focus as they navigate this evolving industry.
If you are eager to see how their story will continue to unfold, you can follow GiftRepubliq on Instagram at https://www.instagram.com/giftrepubliq/. You can also look for the ideal gift box for your friends, loved ones, or yourself at https://giftrepubliq.com/.
Published by Tom W.
