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How Zach Conley and Logan Simmons built Volume Digital and Achieved Sustainable Success in the Music Marketing Industry

The music industry is a cutthroat industry that is often plagued by copious amounts of competition. Talented artists are usually overshadowed by the competition due to a lack of exposure inside and outside of the digital space. Fortunately, with the advent of technology, the process has now become much more convenient, especially when led by successful marketing agencies such as Volume Digital, a full-service music marketing agency that’s making waves in the industry, setting itself above all the rest.

Volume Digital has achieved leaps and bounds in the music industry, as they continue to serve independent artists, record labels, and many other groups and individuals through its global platform. The company focuses on providing “release-support based services,” which involves heavily promoting their clients’ music releases and ensuring that every project gains the right momentum to succeed.

The music marketing company also assists with digital artist development, essentially scaling the digital footprint an artist or a record label leaves across all mainstream digital platforms. Volume Digital owes much of its long-lasting success to its genius co-founders Logan Simmons and Zach Conley, who are both seasoned American entrepreneurs, artist managers, and marketing moguls.

Through their tenure in the music marketing industry, Logan and Zach have quickly capitalized on their skills and knowledge, applying their breadth of experience to their clients’ benefits through Volume Digital. 

Logan Simmons began his entrepreneurial journey at the ripe age of just 15 years old. He was traveling the country along with his uncle making antique toy sales. “Essentially, I’d travel and help host ‘toy-buying events,’ where we would buy inventory from locals in cities across America and then list them on eBay,” said Logan. He expressed that his early entrepreneurial experiences shaped his career in the long run. The experiences taught him the basics of both sales and online marketing. “I also learned the life-changing possibilities of working for yourself and the value of entrepreneurship as a whole,” he added.

While Zach Conley began his career when he was 21 years old, he worked directly with multiple major record labels as a digital marketing expert, helping their signed acts develop a digital footprint. A label would sign an artist, and Zach would help them create a presence on social media to help share their music and create an organic buzz. Zach and Logan met late in 2017 and established Volume Digital, and the rest is music marketing history.

“It has never been easier to start a digital business and/or be an independent artist,” shared Logan Simmons. “We have great accessibility to reach mass audiences and a customer base compared to any generation prior to us,” added Simmons. The entrepreneur aims to amplify that anyone aspiring to become a musician or entrepreneur should grab the countless opportunities laid out in front of them. 

“The music marketing industry is filled with resellers who are simply reselling the services of a company such as Volume Digital,” explained Logan Simmons. Volume Digital, however, is forging its own path, providing a bulk of its services in-house through its internal team and digital network of highly competent music marketing professionals. In turn, clients gain access to a direct line of communication with the source of services rather than having a middleman that usually inflates the pricing.

In the foreseeable future, Logan and Zach hope to ride the waves of their concurrent success, advancing the services of Volume Digital in the realm of music technology, providing clients with self-service marketing automation systems using cutting-edge technology. The hallmarks of Volume Digital are its efficiency and its drive to make its clients’ musical careers much more convenient. The esteemed music marketing company puts its clients’ goals in mind, driving unparalleled results through its top-notch services. It’s no surprise that the renowned company has managed to become a top-of-mind service for musicians worldwide.To know more about Logan Simmons and Zach Conley, make sure to follow their success on their Instagram accounts. Visit the official website of Volume Digital to know more about the company.

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