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Publicity For Good and Its Partner Brands Area Heading to Natural Products Expo West 2024 to Advance Purpose-Driven Business

Publicity For Good and Its Partner Brands Area Heading to Natural Products Expo West 2024 to Advance Purpose-Driven Business

The United States’ leading PR firm for purpose-driven brands will be joining its esteemed client brands to champion socially responsible missions and commerce at Natural Products Expo West.

Anaheim, CA / March, 2024 / Publicity For Good, an award-winning PR agency specializing in purpose-driven CPG brands, is poised to participate in the highly anticipated Natural Products Expo West 2024. The agency will align with respected client brands not only to provide support but also to spotlight the missions pursued by each brand.

Among the brands from Publicity For Good’s extensive roster of over 200 CPG companies attending the event are Dignity Coconuts, advocates for ending modern slavery in the coconut industry; Dr. Schär, veterans in the gluten-free sector promoting food accessibility; and NATPAT, a billion-dollar Australian family lifestyle brand. These brands exemplify the impact Publicity For Good strives for in supporting innovative and socially responsible purpose-driven brands within the CPG sphere.

Publicity For Good’s leadership in the consumer space is demonstrated through successful collaborations with purpose-driven brands such as Flying Embers, Nutpods, and Eco Lips. Case studies highlight the agency’s ability to elevate brands to industry leaders through strategic PR initiatives. Flying Embers, known for organic hard kombucha, achieved significant success in media coverage and brand visibility, establishing itself as an industry leader. Nutpods, a top-selling plant-based creamer brand, experienced substantial growth and brand recognition with Publicity For Good’s assistance. Eco Lips, a certified B Corporation, garnered widespread recognition for its premium lip care products and commitment to sustainability through strategic media placements.

The event presents Publicity For Good and its client brands with a unique opportunity to showcase expertise and thought leadership in the natural products consumer space while collaborating with like-minded brands dedicated to making a difference.

Attendees of Natural Products Expo West 2024 can anticipate gaining valuable insights from Publicity For Good and its client brands, as well as networking with industry leaders and influencers. The agency’s participation underscores its dedication to driving positive change and fostering a more sustainable and socially responsible consumer landscape.

For more information about Publicity For Good and its initiatives, visit their official website.

About Publicity For Good

Publicity For Good (PFG) is a pioneering communications firm founded by Heather DeSantis, a renowned publicist and former Miss Ohio International. Specializing in providing high-level publicity, thought leadership, awards, and social media services for purpose-driven clients in the food, beverage, and beauty industry, PFG has established itself as the country’s premier PR agency for CPG brands committed to social good. Recognized with awards such as the Bulldog PR Awards Gold Small Agency of the Year in 2019, O’Dwyer’s Best PR Firm for CPG Brands in 2020, and the Bulldog PR Awards Bronze Midsize Agency of the Year in 2021, PFG is dedicated to helping purpose-driven brands grow, increase ROI, and make a meaningful impact through integrated social media and PR services.

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Heather Holmes


Published By: Aize Perez


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